For many people, looking ahead to what we’ll think, feel and need in later life is almost impossible – even if they’re aware of the importance of planning.
As a millennial who works on the issue of ageing, you may be susceptible to loaded questions about if you're too young to care about people in their later lives.
As a society we need to wake up to the profound change in our longevity. The prospect of a 100-year life is an incredible opportunity, but we are woefully under prepared for it.
Many people oversimplify when they talk about age cohorts like ‘baby-boomers’ and ‘Gen X-ers’, which can lead to misconceptions about how people of ‘a certain age’ think and behave.
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